Brach's Candy Corn

Brach's Candy Corn

People may eat the white end first, the yellow end first, or just gulp down the candy in one bite. What if there was a way to determine a person's personality based on how they eat this Spooky Season classic?

Your bite says more than you think

CW & AD: Madelyn Haden

3 Bus Boards, 1x30s Commercial

& 1 Experiential

City Booths

A booth will be set up in downtown Los Angeles, New York City, and Austin on October 30, 2024.

This is National Candy Corn Day.

People will be presented with a bowl of candy corn and then asked how they go about eating the treat.

Depending on how the participants answer or demonstrate, they will be given a separate flyer that tells them more about their personality and which Halloween character they most likely resonate with.